Behind the Scenes: Why We Ditched Visual Page Builders
We used to love page builders — until we saw how they affected site performance and client satisfaction.
For years, we built client sites with popular drag-and-drop page builders. They seemed magical: fast prototyping, beautiful designs, no code. But over time, we noticed a pattern. Sites became slow. Clients called us because something broke after an update. And switching themes was a nightmare.
So we went back to basics. We now use the block editor (Gutenberg) and a few lightweight plugins that extend it. The result? Load times dropped by 40% on average. Maintenance calls nearly vanished. And clients find the editor easier to use because there's less clutter.
Does this mean page builders are always bad? No. For some use cases, they're still the right choice. But for small business owners who want a fast, reliable site that's easy to manage, we've found the simpler path is often better.